Internet Marketing Roberts
Please help me understand this quote….?
I need help with this quote taken from the book “The Problem of The Media” by Robert W. Mchesney. I don’t understand this quote at all.
The quote states:
“Today U.S. public service broadcasting is in crisis. Never lavishly funded or supported, the system struggles to survive in a fairly small niche of the media market. It’s most vociferous critics charge that public broadcasting is a dubious institution in principle and now has become a bureaucratically ossified relic of a bygone era made irrelevant by the plethora of new cable channels and Internet websites. These critics argue that the market, combined with new technologies, can do a superior job of serving the public interest- and with no public broadcasting subsidy to boot. Because public broadcasting retains and element of political support, especially from the influential upper middle class, it’s existence is accepted by most of its critics, but only if it remains marginal and poorly subsidized.”
The US public broadcasting system is in trouble. It’s badly funded and doesn’t have much support, and it’s struggling to survive. Critics say that public broadcasting is principally wrong and is outdated by our thousands of new cable channels and websites. Critics say that the cable channels and websites can do a better job of getting people the information they want, but because some influential upper middle class people support public radio, critics accept its existence as long it stays small and badly funded.
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