Internet Marketing Trends 2011
New Trends for Internet Marketing in 2011
Every single year that passes, new trends and technology in Internet marketing emerge. In 2009 and 2010, we saw Social media become a very relevant part of marketing online and that trend seems like it is going to stick around in 2011. But what are some of the new trends that can be expected in 2011 for Internet marketing and which trends will gain even more ground?
- Mobile: Mobile marketing already caught on in 2010, but it will become even more relevant in 2011. Internet users are in a hurry and with the advances of smart phones and being able to access the web pretty much anywhere, mobile marketing looks like it may just be one of the fastest growers in 2011.
- Video: Due to high speed Internet connections, it is now easier than ever to make and upload videos to websites or video sharing sites. It is also easier than ever for Internet users to find and view the videos that they search for. A video going “viral” is a marketer’s dream and for 2011, more people are going to be trying to figure out ways to get their message out there.
- Transparency: Consumers and Internet users are becoming more apt to find out as much information as they can before they buy a product that marketers offer or promote. There has been a demand for an increase in transparency and honesty when it comes to products that are marketed and promoted. In 2011, this demand will more than likely increase.
While there is no certain way to say for sure what is going to happen in Internet marketing in 2011 and beyond, the trends above have shown some gain in 2010, so it is natural to think that they will continue in 2011.
About the Author
I have been working in Internet marketing, search engine optimization and freelance writing for nearly 4 years after leaving a position with a financial institution. I love the freedom it gives me and I get to do something new every day!
11 Internet Marketing Trends for 2011 Part 4 of 4
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